Picking your keywords

One of your first chores when setting up your business will be to pick the right name. Your url might not match your business for example B&Q use diy.com but what you must do is think of phrases your customers will use to search for your business.





For PickSEO the obvious ones seem to be SEO , Search engine optimisation and Affordable web design.


A quick google of your keyphrases reveals a number of things.

First you will see the number of results.

For example:

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As you will see this produces a staggering 130 million results so if you want to be first page for this phrase you will have your work cut out. If your phrase throws up results of a million or less then chances are we can get you first page in a matter of weeks.

You will also find out who comes top! and you can look at the code they use to optimise their front page. Which we can explain in a later article (we'll put a link here)

The other key tool when picking keywords is the google adword tool.

This is a fantastic free resource to identify keywords for your business that you might otherwise ignore. You will be able to see how often a keyphrase is searched in your country (local monthly) and get helpful suggestions for phrases too! Try it out. then contact us to get you search engine optimisation (SEO) underway