Ever wondered what keywords your competitors are using?

When you start out creating a new website a good first step is to establish who your competitors are. Having established your competitors you may have wondered what keywords they are using to get top rankings on google.

Simply open the web page of your competitor then

Select > VIEW > SOURCE from the menu bar of explorer. See below



This will open a text file showing the source code of that web page.

In most cases this will show you the meta title, meta description and meta keywords and give you a better insight into words you should be using in your own website to gain first page listings on google

Picking your keywords

One of your first chores when setting up your business will be to pick the right name. Your url might not match your business for example B&Q use diy.com but what you must do is think of phrases your customers will use to search for your business.





For PickSEO the obvious ones seem to be SEO , Search engine optimisation and Affordable web design.


A quick google of your keyphrases reveals a number of things.

First you will see the number of results.

For example:

Click to enlarge

As you will see this produces a staggering 130 million results so if you want to be first page for this phrase you will have your work cut out. If your phrase throws up results of a million or less then chances are we can get you first page in a matter of weeks.

You will also find out who comes top! and you can look at the code they use to optimise their front page. Which we can explain in a later article (we'll put a link here)

The other key tool when picking keywords is the google adword tool.

This is a fantastic free resource to identify keywords for your business that you might otherwise ignore. You will be able to see how often a keyphrase is searched in your country (local monthly) and get helpful suggestions for phrases too! Try it out. then contact us to get you search engine optimisation (SEO) underway